Galenica Strategy
In its corporate strategy, Galenica focuses on the five strategic programmes Omni-channel, Care, Professionals, Efficiency and Transformation in order to achieve its vision of “giving our best every day for health and well-being”.
Each strategic programme is based on identified developments and megatrends in Galenica's business environment and ensures that the company is able to respond flexibly to changes. As a result, Galenica is well equipped for the opportunities and challenges of the healthcare sector of the future.
Further information on the megatrends can be found in the External environment section.
Measures and objectives have been defined for each strategic programme. Of the total of 15 corporate objectives, around one third are in the area of sustainability. This ensures that Galenica’s strategy and activities have a positive impact on society, the environment and the economy.
Strategic objectives
Omni-Channel
Omni-Channel programme
Best customer experience anytime and anywhere
- Build the required digital infrastructure to more efficiently connect our offline and online channels
- An interconnected infrastructure that integrates and coordinates both, the personal and digital touchpoints
Further development and networking of all online and offline channels
- Offline: constantly enlarge and optimise the pharmacy network
- Online: improve our online shops and our offerings for patients at home
Expansion of product range
- Expansion of product & service offerings according to our customer’s expectations
Megatrend
- Changing customer needs
- Digitalisation
- Interconnectedness
- Cost pressure in healthcare system
ESG impact
Patient health, data protection
- Customer satisfaction: more efficient and convenient healthcare improves well-being and health of our customers
- Data protection as a prequisite for digital services
- Customer satisfaction: better healthcare services
- Affordability of healthcare: Galenica supports substitution by generics
Care
Care programme
First point of contact for healthcare advice
- Support our customers as their first point of contact for healthcare advice in our pharmacies, digitally and at home
- Implementation and development of needs-based healthcare and therapeutic services, from prevention right through to therapy
First-class healthcare services
- For patients who we can reach directly through our pharmacies or at home
- For patients who we only reach indirectly via an interface with homes or home care organisations
Preferred cooperation partner
- Be preferred cooperation partner of other important players in the Swiss Healthcare System
Megatrend
- Changing consumer needs
- Digitalisation
- Interconnectedness
- Cost pressure in healthcare system
- Home care
- Ageing society
ESG impact
Patient health, patient safety
- Better healthcare services: improved availability of healthcare services in pharmacies
- Affordability of healthcare: services in pharmacies are lower priced than from doctors
- Better healthcare services, allowing patients to stay at home during treatments
- Increased patient safety with services for nursing homes
- We offer our customers the greatest possible added value through new cooperation models and strong partnerships
Professionals
Professionals programme
First-choice partner for healthcare professionals
- We offer specialist retailers and our pharmacies an attractive product range and comprehensive services
- We are a leader in healthcare logistics and digital solutions for the Swiss healthcare market
- We also want to expand the digital gateway for B2B customers
Leader in e-health
- Our vision is to be a leader in the field of digital health services notably by developing and marketing innovative solutions to promote digitalisation and by setting standards in the provision of health databases
- An important element are digital platforms that we either develop ourselves or in which we participate as a partner.
Patient safety and security of supply
- We want to be the first choice when it comes to logistics services for all market players
Megatrend
- Changing customer needs
- Digitalisation
- Interconnectedness
ESG impact
Patient safety, reliable procurement and supply
- Thanks to digital e-health offers, partnerships and services adapted to market needs, we can reduce process costs and relieve the system
- Our digital solutions reduce medication errors and increases therapy adherence
- Availability of medicine: Galenica's logistics companies manage to make and keep more than 99% of medicines available throughout Switzerland within 24 hours
Efficiency
Efficiency programme
Simple and efficient, for customers, partners and employees
Our ongoing responsibility is to streamline our offerings even further and to organise the company itself in a way that is simpler and easier to understand for our customers and partners as well as for our employees:
- by systematically making use of our synergies,
- by working together to simplify our processes and systems,
- by harmonising them across the Group
- by digitalising them - where this makes sense
Process and cost optimisation
- We realise our projects in the modernisation of the distribution centre in Lausanne-Ecublens and the implementation of the ERP system at Alloga and Galexis
Sustainable use of resources
- Reduction of CO2 emissions by increasing efficiency in logistics, installation of solar panels on operating sites
Megatrend
- Digitalisation
- Cost pressure in healthcare system
- Climate change
ESG impact
IT security is key for sustainable business operation
- IT security for sustainable business operations
Waste, recycling, emissions and climate change
Reducing emissions and combating climate change
Transformation
Transformation programme
Making employees fit for the future
- We support the continuous development of our employees
- Reducing mental health problems within the workforce through new working models
- Decisions shall be taken where the greatest knowledge is
Decision-making by competent, agile teams
- We want to work with as few hierarchies as possible and instead build strong teams that work together across organisational boundaries
Promoting equal opportunities and diversity
Megatrend
- Diversity and equal opportunities
- Employee satisfaction addresses the lack of qualified staff
ESG impact
Retention of qualified employees, employee motivation and development
- Employee satisfaction addresses the lack of qualified staff
- Employee motivation and development
Diversity and equal opportunities
- Employee satisfaction